The reading behind the plan — travel-industry intelligence, direct-booking strategy, the Thailand market, SEO, and the AI engine that builds it all. Curated, current, and worth your time.
The definitive travel-industry news & research desk — trends, OTA dynamics, hospitality strategy.
Phocuswrightphocuswright.comDeep travel research — market sizing, distribution economics, the direct-vs-OTA battle.
STRstr.comHospitality benchmarking — occupancy, ADR, RevPAR. The numbers to price and forecast against.
Hospitality Nethospitalitynet.orgOperator-level news & opinion across hotels, resorts and distribution tech.
Our booking engine — commission-free direct reservations on our own pages.
SiteMinder Channel Managersiteminder.comKeeps Booking.com, Airbnb & Expedia in sync with our direct inventory.
Tripteasetriptease.comDirect-booking playbooks, price benchmarking and conversion tactics.
Hospitality Dailyhospitalitydaily.comShort, practical operator interviews — many on driving direct demand.
Official destination marketing, seasonality, visitor data and campaigns.
TAT Newsroomtatnews.orgArrivals data, policy changes and tourism stats — the demand signal for Samui.
Bank of Thailand — tourism statsbot.or.thMacro tourism & spend data for sizing the opportunity and the THB exposure.
Sandalwood — the flagshipstaysandalwood.comOur anchor property and the live proof-of-concept for the booking cluster.
The rules of the road for ranking the guide network.
Ahrefs Blogahrefs.com/blogKeyword & content strategy — how to find what travellers search and win it.
Backlinkobacklinko.comPractical, evergreen SEO tactics for content that ranks and converts.
Google AdSense Helpsupport.google.com/adsenseMonetizing the guide traffic (we already run one network-wide account).
The proof: ~200 sites, one small server, one operator — the engine we point at travel.
Claudeclaude.comThe AI that designs, writes and maintains the network at a scale a person can’t staff.
Barney Ebsworthbarneyebsworth.comA family travel-industry inspiration — INTRAV, Royal Cruise Line, Clipper. A modest nod, and the source of our April 9 date.
The video library →videosCurated, embeddable talks on the market, direct booking, and building with AI.